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Google has revealed plans to introduce more rigorous standards for gambling advertisers operating across Europe, Africa, and the Middle East, significantly raising the bar for companies seeking access to its advertising platforms.   The policy shift was announced by Google’s Dublin-based advertising unit and centers on expanded verification and eligibility requirements for businesses in the gambling sector.   The updated framework is set to take effect on March 23, 2026. From

Denmark has formally submitted proposed new controls on gambling advertising to the European Commission for scrutiny, as part of an effort to expand the regulatory and enforcement powers of the country’s gambling watchdog.   On 13 January, Spillemyndigheden, Denmark’s Gambling Authority, filed a notification with the European Commission’s Technical Regulation Information System (TRIS), triggering the EU’s mandatory review procedure for draft technical regulations. The process